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HOW I WORK
Good brand experiences don't happen by chance.
They emerge when brand, people, and company goals are considered together.
Tomato Studio develops strategic concepts for physical brand experiences – and passes on the knowledge behind them to marketing, brand and event teams in in-house training sessions.
Photo: Sarah Buth, Elisa Noel
02 — IN-HOUSE TRAININGS
Better events start with better decisions.
For marketing, brand and event teams who want to not only organize events, but also design them more strategically.
My training sessions focus on three perspectives:
Strategy. People. Experience.
Strategic input, concrete methods and enough space to directly apply what has been learned to one's own event work.
Photo: Christian Metzler
Strategy before staging
I come from brand management, sales, and PR.
Therefore, my concepts are never created in isolation from the company.
Marketing, sales and other relevant interfaces are considered early on so that experiences not only look good, but also contribute to the company's goals.
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